Fund News

WealthUp, DECEMBER 20, 2023

The 24 Best ETFs to Buy for a Prosperous 2024


Pensions@Investments, October 23, 2023

Investors Look Beyond Largest Emerging Markets ETFs

Bloomberg ETF IQ, APRIL 10, 2023

FRDM Featured on ETF IQ with Katie Greifeld and Matt Miller

Barron’s, DEC 8, 2022

China’s Protests Are New. The Investment Risks Are Not

CNBC Pro, September 12, 2022

Bob Pisani Discusses EM Investing with Perth Tolle at Future Proof

Bloomberg Masters in Business, July 01, 2022

Perth Tolle on ETF Freedom Metrics, with Barry Ritholtz


MorningStar, March 2, 2022

The World Is Waking Up to Autocracy Risk Thanks to Russia, China

Institutional Investor, March 2, 2022

Here’s What Happens When Investors Ignore Corruption

Institutional Investor, December 1, 2021

This Freedom-Weighted ETF Excludes China


Real Vision, September 14, 2021

Is the Chinese Growth Story a Mirage?

CNBC ETF Edge, August 2, 2021

Is China Investable?

Bloomberg What’d You Miss, July 14, 2021

Wall Street Miscalculated China Risk

Cheddar, July 13, 2021

ByteDance Delays IPO Indefinitely after Didi

Reuters, June 29, 2021

Investing in Taiwan Despite China Aggression

Bloomberg Daybreak Australia, June 7, 2021

Geopolitical Risk in EM ETFs

Animal Spirits Podcast, March 12, 2021

Investing in Freedom

Fox Business, March 18, 2020

Diversification in EM ETFs

Enjine Blog, October 14, 2019

The Better Way to Invest in Emerging Markets


  1. Disclosures for Linked News Stories:
    1. Investment Objectives of FRDM, EMXC, KEMX, XCEM
      1. FRDM: The Freedom 100 Emerging Markets ETF (the “Fund”) seeks to track the total return performance, before fees and expenses, of the Freedom 100 Emerging Markets Index (the “Index”).
      2. EMXC: The iShares MSCI Emerging Markets ex China ETF (the “Fund”) seeks to track the investment results of an index composed of large- and mid-capitalization emerging market equities, excluding China.
      3. KEMX:  The KraneShares MSCI Emerging Markets ex China Index ETF (the “Fund”) seeks to provide investment results that, before fees and expenses, correspond generally to the price and yield performance of a specific equity securities index. The Fund’s current index is the MSCI Emerging Markets ex China Index (the “Underlying Index”).
      4. XCEM: Columbia EM Core ex-China ETF (the Fund) seeks investment results that correspond (before fees and expenses) to the price and yield performance of the Beta Thematic Emerging Markets ex-China Index (the Index).
    2. Gross Expense Ratio of FRDM, EMXC, KEMX, XCEM
      1. FRDM: 0.49%
      2. EMXC: 0.25%
      3. KEMX: 0.49%
      4. XCEM: 0.16%
    3. Risks of each fund:
      1. EXCM: International investing involves risks, including risks related to foreign currency, limited liquidity, less government regulation and the possibility of substantial volatility due to adverse political, economic or other developments. These risks often are heightened for investments in emerging/developing markets or in concentrations of single countries.
      2. KEMX: There can be no assurance that a Fund will achieve its stated objectives. The Funds are subject to political, social or economic instability within China which may cause decline in value. Fluctuations in currency of foreign countries may have an adverse effect to domestic currency values. Emerging markets involve heightened risk related to the same factors as well as increase volatility and lower trading volume. Narrowly focused investments typically exhibit higher volatility. The ability of the KraneShares Emerging Markets Consumer Technology Index ETF to achieve its investment objective is dependent, in part, on the continuous availability of A Shares and the ability to obtain, if necessary, additional A Shares quota. The fund may invest in derivatives, which are often more volatile than other investments and may magnify the Fund’s gains or losses. The Fund may engage in securities lending. The Fund is non-diversified.
      3. XCEM: Market risk may affect a single issuer, sector of the economy, industry or the market as a whole. The fund is passively managed and seeks to track the performance of an index. The fund may not sell a poorly performing security unless it was removed from the index. There is no guarantee that the index will achieve positive returns. Risk exists that the index provider may not follow its methodology for index construction. Errors may result in a negative fund performance. The fund‘s net value will generally decline when the market value of its targeted index declines. Foreign investments subject the fund to risks, including political, economic, market, social and other risks impacting a particular country, as well as to currency instabilities and less stringent financial and accounting standards generally applicable to U.S. issuers. These risks are enhanced for emerging market issuers. Investment in or exposure to foreign currencies subjects the fund to currency fluctuation and risk of loss. Investments in small- and mid-cap companies involve risks and volatility greater than investments in larger, more established companies. The fund concentrates its investments in issuers of one or more particular industries to the same extent as the underlying index. Although the fund’s shares are listed on an exchange, there can be no assurance that an active, liquid or otherwise orderly trading market for shares will be established or maintained. Active market trading may increase portfolio turnover, transaction costs and tracking error to the targeted index. The fund may have portfolio turnover, which may cause an adverse cost impact. There may be additional portfolio turnover risk as active market trading of the fund’s shares may cause more frequent creation or redemption activities that could, in certain circumstances, increase the number of portfolio transactions as well as tracking error to the Index and as high levels of transactions increase brokerage and other transaction costs and may result in increased taxable capital gains.
    4.  2019 Awards
      1. Won: Best New International/Global Equity ETF
      2. Finalist: Best New ETF, Best New ESG ETF, Thematic ETF of the Year, People’s Choice, ETF Hidden Gem
    5.  Definitions
      1. Alpha:  The excess return on an investment relative to the return on a benchmark index.
    6. Investment Objectives of FRDM and VWO:
      1. FRDM: The Freedom 100 Emerging Markets ETF (the “Fund”) seeks to track the total return performance, before fees and expenses, of the Life + Liberty Freedom 100 Emerging Markets Index (the “Index”).
      2. VWO: The Fund seeks to track the performance of a benchmark index that measures the investment return of stocks issued by companies located in emerging market countries.
    7. Gross Expense Ratio of FRDM and EEM:
        1. FRDM: 0.49%
        2. VWO: 0.10%
    8. Risk of VWO:
        1. VWO: Investments in securities issued by non-U.S. companies are subject to risks including country/regional risk and currency risk. These risks are especially high in emerging markets.”
    9. Investment Objectives of FRDM and EEM:
      1. FRDM: The Freedom 100 Emerging Markets ETF (the “Fund”) seeks to track the total return performance, before fees and expenses, of the Life + Liberty Freedom 100 Emerging Markets Index (the “Index”).
      2. EEM: The iShares MSCI Emerging Markets ETF (the “Fund”) seeks to track the investment results of an index composed of large- and mid-capitalization emerging market equities.
    10. Gross expense Ratio of FRDM and EEM:
      1. FRDM: 0.49%
      2. EEM: 0.68%
    11. Risks of Each Fund
      1. EEM: As with any investment, you could lose all or part of your investment in the Fund, and the Fund’s performance could trail that of other investments. The Fund is subject to certain risks, including the principal risks, any of which may adversely affect the Fund’s net asset value per share (“NAV”), trading price, yield, total return and ability to meet its investment objective. For more information on the specific risks of the fund please read the Prospectus of the fund.
    12. Tax features may vary based on individual circumstances. Consult a tax professional for additional information.
    13. References to other funds should not be interpreted as an offer of these securities.
    14. Definitions:
      1. Bid/Ask Spread: is the difference between the ask price and bid price for an asset in the market
      2. Dividend Yield: is the amount of money an asset pays shareholders represented as a percent of the current market price of the asset.
      3. Price/Book: is the comparison of the market price of an asset to it’s book value.
      4. Price/Earings(P/E ratio): is the ratio for valuing a company that measures its current share price relative to its per-share earnings
      5. Price/Sales: is the ratio for valuing a company that measures its current share price relative to its annual sales per-share.
      6. Price/Cash Flow: s a stock valuation indicator or multiple that measures the value of a stock’s price relative to its operating cash flow per share.
    15. Click here for standardized performance. The performance data quoted represents past performance and does not guarantee future results. Investment return and principal value of an investment will fluctuate so that an investor’s shares, when sold or redeemed, may be worth more or less than their original cost. Current performance may be higher or lower than the performance quoted. Fund holdings are subject to change at any time and should not be considered a recommendation to buy or sell any security. For performance data current to the most recent month end and a list of holdings, please call 215.882.9983 or visit
    16. Prospectus
    17. MSCI Emerging Markets Index: The MSCI Emerging Markets Index stands for Morgan Stanley Capital International (MSCI), and is an index used to measure equity market performance in global emerging markets.
    18. Award winners are selected in a three-part process designed to leverage the insights and opinions of leaders throughout the ETF industry.
      1. Step 1
        The awards process begins with open nominations, which ran from Dec. 4, 2019, to Jan. 4, 2020. Self-nominations are accepted. Nominators may nominate in as many categories as they like.
      2. Step 2
        Following the open nominations process, the Awards Nominating Committee—made up of editorial staff—reviews nominations. Nominations are screened for eligibility (appropriate timing and category). If more than five unique entries are received in the nominations process, the members of the Nominating Committee will force-rank their top five, resulting in a final slate for each category. Votes will be resolved on a majority basis, and ties broken where possible with head-to-head runoff votes. If ties cannot be broken, more than five finalists are allowed. The Nomination Committee will complete its work by Jan. 10, 2020. Shortly thereafter, the nominees will be published on
      3. Step 3
        Winners among these finalists will be selected by a majority vote of the Awards Selection Committee, a group of independent ETF experts from across the ETF community. Committee members will recuse themselves from voting in any category in which they or their firms appear as finalists. Ties will be decided where possible with head-to-head runoff votes. Voting will be complete by Jan. 31, 2019, but results will be kept confidential until they are announced in March, and published in the April ETF Report.
      4. 2019 Awards Selection Committee: ETFs & Issuers
        Kim Arthur, Main Management, Eric Balchunas, Bloomberg Intelligence, Ben Blaisdell, US Trust, John Davi, Astoria Advisors, Emily Doak, Charles Schwab Investment Advisory, Debbie Fuhr, ETFGI, Nate Geraci, ETF Prime/ETF Store, Matt Hougan, Inside ETFs, Ben Johnson, Morningstar, Elisabeth Kashner, FactSet, Ben Lavine, 3D Asset Management, Tom Lydon,, Tyler Mordy, Forstrong Global Asset Management, Todd Rosenbluth, CFRA, Dan Weiskopf, ETF Think Tank

        1. Neither the Fund nor the Index has any affiliation with the Selection Committee members.
    19. Click here to view the Fund’s Holdings
    20. Click here to view a prospectus standardized returns for the iShares MSCI Emerging Markets ETF
      1. The Freedom 100 Emerging Markets Index is an unmanaged index the performance of which does not include fees, expenses, taxes or other costs associated with a Fund. It is not possible to invest directly in an index.
      2. ESG refers to Environmental, Social and Governance which are factors used for analysis and screening purposes to determine holdings for a portfolio. FRDM is not managed as an ESG fund.
    21. Freedom 100 Emerging Markets ETF is in the Foreign Small/Mid Growth Category derived from a weighted average of the fund’s three-, five- and 10-year risk-adjusted returns as of (05/31/2022). For the 3yr period the fund was rated 5 stars (Past performance is no guarantee of future results. Ratings reflect fee waivers in effect; in their absence, ratings may have been lower.)
      1. Morningstar Rating™ 
        The Morningstar Rating™ for funds, or “star rating”, is calculated for managed products (including mutual funds, variable annuity and variable life subaccounts, exchange-traded funds, closed-end funds, and separate accounts) with at least a three-year history. Exchange-traded funds and open-ended mutual funds are considered a single population for comparative purposes. It is calculated based on a Morningstar Risk-Adjusted Return measure that accounts for variation in a managed product’s monthly excess performance, placing more emphasis on downward variations and rewarding consistent performance. The top 10% of products in each product category receive 5 stars, the next 22.5% receive 4 stars, the next 35% receive 3 stars, the next 22.5% receive 2 stars, and the bottom 10% receive 1 star. The Overall Morningstar Rating for a managed product is derived from a weighted average of the performance figures associated with its three-, five-, and 10-year (if applicable) Morningstar Rating metrics. The weights are: 100% three-year rating for 36-59 months of total returns, 60% five-year rating/40% three-year rating for 60-119 months of total returns, and 50% 10-year rating/30% five-year rating/20% three-year rating for 120 or more months of total returns. While the 10-year overall star rating formula seems to give the most weight to the 10-year period, the most recent three-year period actually has the greatest impact because it is included in all three rating periods.
    22. 30-Day SEC Yield as of 12/31/2023 is 2.77%.